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TJ’s advice on the challenges and market changes relevant to SME construction companies searching for talent on the West Coast.

April 15th, 2026

TJ Kastning

Marxist materialism gave us the walls of brutalist housing blocks. The same ideology now sells us 'it's just a job.' Both strip the human being down to a unit. A job pays the rent. A vocation pays the soul.
April 1st, 2026

TJ Kastning

A unicorn is a professional with the maturity, wisdom, and emotional intelligence to handle messy situations. They have the cognitive intelligence and humility to adapt to whatever the moment demands. They get a positive outcome. More importantly, they make it look easy.
January 27th, 2026

TJ Kastning

You look at a finished building and it feels permanent. The concrete is hard. The steel is bolted tight. It is not going anywhere. It is easy to look at a company the same way. You see the trucks, the office, and the contracts. You think, “We are built to last.” Haven’t some companies been […]
January 20th, 2026

TJ Kastning

If you look for a true High-End Residential Project Manager—someone who can build a $20M+ home without wrecking the schedule or the client relationship—you do not have 2,000 options. You have about 100. That is the total population of people who can do this job at some level. It’s a low bar. They merely work […]
January 5th, 2026

TJ Kastning

Most leaders go into an interview with the wrong goal. They act like an inspector looking for a crack in the foundation. They want to find a reason to say “no.” They hunt for flaws. They think the winner is the person with zero weaknesses. But that is a mistake. There are no perfect people. […]
January 1st, 2026

TJ Kastning

What do people want in a job? You find someone with great skills. You make an offer. Then they say no. Or even worse, they say yes but quit six months later. Why? It is frustrating and costly. It slows down your projects. Many leaders think the answer is just more money. Money matters. But […]
December 29th, 2025

TJ Kastning

Most recruiting firms work backwards. They start with a job description. It is a box. Then, they go out and find a person. They try to stuff the person into the box. If the person does not fit, the recruiter says, “This candidate is not a fit.” It sounds like a judgment. It sounds like […]
December 25th, 2025

TJ Kastning

It only takes one minute to ruin a project. It is not always a safety issue. It is not always a bad contract. Sometimes, it is the exact moment a leader loses their cool. We have all seen it. A Project Manager gets bad news. Maybe the concrete is late. Maybe the client changed the […]
December 23rd, 2025

TJ Kastning

Most people think they know what a recruiter does. They think we are just salespeople. They think we try to hide the bad parts of a job just to get a fee. They think we paper over weaknesses in a candidate just to fill a seat. But those people are wrong. If you hide the […]
December 19th, 2025

TJ Kastning

I have spent thousands of hours interviewing people. I have sat across the table from Project Managers, Superintendents, and Executives. I have read more resumes than I can count. In the beginning of my career, I thought I had a superpower. I thought I could talk to someone for ten minutes and know everything about […]
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